Client PAPEL DE LETRA.S.
Role Designer & Illustrator
Year 2020
The Challenge
To create illustrations for the brand's 2021 Mini Calendar depicting various things one can do to make out most of their time in
the midst of the mentally draining pandemic.
The Solution
There are a lot of things one can do to ease boredom. You just need to find them. Or try harder. Or not get bored. Really.
The 12 activities (or prompts, if one would rather call them) range from simple everyday tasks to working with someone else.
The main idea that surrounds the concept is to be able to guide or remind the users of various things they can do while viewing
the calendar.
Random pieces of thoughts, information, or for this matter, Pechay Seeds, were inserted on random pages of the calendar to add a little spice to the user's viewing experience.
And to complete the amazing experience, the pages were printed on the brand's recycled handmade papers, hand-stitched, and bound using jute strings.
Credits
Print: PAPEL DE LETRA.S.
Design & Illustration: Joane Fides
Photography: Joane Fides
